<p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/171889272073e8072e0a6148de90f0576801eeecfc__mn117629__w800__h370__f41153__Ym202406.jpg" alt="01.jpg" style="width:800px;height:370px;" filesize="41153"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892720e3273c089343493b988aa17d563cc3b1__mn117629__w800__h370__f38952__Ym202406.jpg" alt="02.jpg" style="width:800px;height:370px;" filesize="38952"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892721437d668c3a654c1fbccdfe4df8dab66a__mn117629__w800__h370__f38244__Ym202406.jpg" alt="03.jpg" style="width:800px;height:370px;" filesize="38244"></p> <p> </p> <p> <span style="font-size:18px;">어제(=13일, 이 글 기준 1주일 전) 공정거래위원회는 쿠팡에게 1400억원의 과징금을 때림</span> </p> <p> <br></p> <p> <span style="font-size:18px;">그러면 구체적으로 무엇 때문에 과징금을 이렇게 쎄게 때린거냐면</span> </p> <p> <br></p> <p> <span style="font-size:18px;">예를 들자면 이런거임</span> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892721fdea28184dfb4945bd89f6b35afd9524__mn117629__w800__h370__f39924__Ym202406.jpg" alt="04.jpg" style="width:800px;height:370px;" filesize="39924"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892722b4e8c148db44427c91a887dd79ed3966__mn117629__w800__h370__f44031__Ym202406.jpg" alt="05.jpg" style="width:800px;height:370px;" filesize="44031"></p> <p> </p> <p> <span style="font-size:18px;">쿠팡에 "생수"를 치면 상위에 이른바 로켓배송이 붙은 PB상품</span> </p> <p> <span style="font-size:18px;">한마디로 중간 유통 안 거치고 쿠팡의 직매입 상품이 상단에 </span> </p> <p> <span style="font-size:18px;">좌라락 뜨는 형식임</span> </p> <p> <br></p> <p> <span style="font-size:18px;">이런식으로</span> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892722def101b5488f41d5806af2d785012ed6__mn117629__w800__h370__f37074__Ym202406.jpg" alt="06.jpg" style="width:800px;height:370px;" filesize="37074"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892722d801a02325c6400e88f37ef7239a9a04__mn117629__w800__h370__f38663__Ym202406.jpg" alt="07.jpg" style="width:800px;height:370px;" filesize="38663"></p> <p> </p> <p> <span style="font-size:18px;">이런식으로 검색 순위를 조작해서 </span> </p> <p> <span style="font-size:18px;">검색 순위 100위권 밖의 상품이 1위, 2위하는 경우를 만들어냄</span> </p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892722701cdab4a8fa4e32a4e56c4892e0e8d1__mn117629__w800__h370__f31676__Ym202406.jpg" alt="08.jpg" style="width:800px;height:370px;" filesize="31676"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892723f7ba46ea85444fd9946f62dd96a1720c__mn117629__w800__h370__f51702__Ym202406.jpg" alt="09.jpg" style="width:800px;height:370px;" filesize="51702"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188927237946bb81538341f186681cf6d043d7bf__mn117629__w800__h370__f49063__Ym202406.jpg" alt="10.jpg" style="width:800px;height:370px;" filesize="49063"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892724399ad2455869422d98e33f12b7cc62b4__mn117629__w800__h370__f50972__Ym202406.jpg" alt="11.jpg" style="width:800px;height:370px;" filesize="50972"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188927244c2484fc547942549f5d00676114579c__mn117629__w800__h370__f41846__Ym202406.jpg" alt="12.jpg" style="width:800px;height:370px;" filesize="41846"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892783a04ad11d674a4f1a992ad74fc9fb0720__mn117629__w800__h370__f76184__Ym202406.jpg" alt="13.jpg" style="width:800px;height:370px;" filesize="76184"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892783280dc41b0d0642549bb3ac30fe005e71__mn117629__w800__h370__f40149__Ym202406.jpg" alt="14.jpg" style="width:800px;height:370px;" filesize="40149"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892784089e3c20d6914ebcb745fdf422db447b__mn117629__w800__h370__f56056__Ym202406.jpg" alt="15.jpg" style="width:800px;height:370px;" filesize="56056"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188927850da98eef2c5b47349bc8191f9a84d63d__mn117629__w800__h370__f54759__Ym202406.jpg" alt="16.jpg" style="width:800px;height:370px;" filesize="54759"></p> <p> </p> <p> <span style="font-size:18px;">위에 보듯이 광고비를 안 내면 아무리 인기있는 상품이라도</span> </p> <p> <span style="font-size:18px;">광고비를 안 내면 검색할 때 노출도 안 되게도 만들어버림</span> </p> <p> </p> <p> </p> <p> </p> <p> <span style="font-size:18px;">그리고 한가지 더</span> </p> <p> <br></p> <p> <br></p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892785c7fdd17bd03c4e218aba93510fafadee__mn117629__w800__h370__f49609__Ym202406.jpg" alt="17.jpg" style="width:800px;height:370px;" filesize="49609"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892785debf8e06d0ae43fe9281eb9392ca5ca5__mn117629__w800__h370__f58852__Ym202406.jpg" alt="18.jpg" style="width:800px;height:370px;" filesize="58852"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892786e4d273fb1aae45679d4b258fe9b8f35b__mn117629__w800__h370__f57097__Ym202406.jpg" alt="19.jpg" style="width:800px;height:370px;" filesize="57097"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892786391881c572d844ff9e5379775f7b3591__mn117629__w800__h370__f57794__Ym202406.jpg" alt="20.jpg" style="width:800px;height:370px;" filesize="57794"></p> <p> </p> <p> <span style="font-size:18px;">쿠팡은 자기 임직원 2297명을 조직적으로 동원해서 리뷰를 조작함</span> </p> <p> <br></p> <p> <span style="font-size:18px;">임직원이 한 제품에 내린 평점은 평균 4.3이라면 일반 소비자 평점은 평균 2.8 정도일 수준</span> </p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892787d6c172c42e5044e9822c8f8bad131828__mn117629__w800__h370__f31773__Ym202406.jpg" alt="21.jpg" style="width:800px;height:370px;" filesize="31773"></p> <p> </p> <p> <span style="font-size:18px;">그러면 쿠팡이 이게 법적으로 문제가 없을줄 알았냐?</span> </p> <p> <span style="font-size:18px;">그건 아님</span> </p> <p> <span style="font-size:18px;">쿠팡 내부자료로 법적으로 문제가 될 수 있음을 인지하고 있었음</span> </p> <p> <br></p> <p> <span style="font-size:18px;">아무튼 이런 식으로 1400억원의 과징금을 받은 쿠팡의 반응은 어떨까?</span> </p> <p> <br></p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/171889278741f05c8bd62a4a4ab92775798e80e2a1__mn117629__w800__h370__f39307__Ym202406.jpg" alt="22.jpg" style="width:800px;height:370px;" filesize="39307"></p> <p> </p> <p> <span style="font-size:18px;">시대착오적... 혁신에 반하는 조치... 같은 소리를 하며</span> </p> <p> <span style="font-size:18px;">"아니 유통업체가 내 상품 내가 마음대로 '상품진열'하겠다는데 무슨 문제임?" 대충 이런 소리를 함</span> </p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188927872fd9c2b85e114f7fbc51095ad39ea9cb__mn117629__w800__h370__f38101__Ym202406.jpg" alt="23.jpg" style="width:800px;height:370px;" filesize="38101"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/171889278805890fb611164aa0acd98979b9dcea46__mn117629__w800__h370__f59802__Ym202406.jpg" alt="24.jpg" style="width:800px;height:370px;" filesize="59802"></p> <p> </p> <p> <span style="font-size:18px;">참고로 임직원 후기 작성은 업계 관행이라고 하더라도</span> </p> <p> <span style="font-size:18px;">쿠팡처럼 2297명의 임직원을 대규모로 동원해서 조직적으로 한 경우는 없다고 함</span> </p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892858c4d01d0011714d9b932c5779d67d203f__mn117629__w800__h370__f66239__Ym202406.jpg" alt="25.jpg" style="width:800px;height:370px;" filesize="66239"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/171889285816981b3a0ee34d2db53f53eff5a9efad__mn117629__w800__h370__f44638__Ym202406.jpg" alt="26.jpg" style="width:800px;height:370px;" filesize="44638"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/171889285937c94c4313c54f859e99a30c9f9142b4__mn117629__w800__h370__f31514__Ym202406.jpg" alt="27.jpg" style="width:800px;height:370px;" filesize="31514"></p> <p> </p> <p> <span style="font-size:18px;">쿠팡은 전국에 로켓배송을 하겠다며 </span> </p> <p> <span style="font-size:18px;">유통망 확대 투자를 하고 있는데</span> </p> <p> <span style="font-size:18px;">동남권（경남） 같은데 유통 창고 짓고 뭐 이런식임</span> </p> <p> <br></p> <p> <span style="font-size:18px;">그런데 어? 이런식으로 과징금을 때려?</span> </p> <p> <span style="font-size:18px;">어 그럼 나 돈 없어</span> </p> <p> <span style="font-size:18px;">이거 투자 싹 다 취소할 거임</span> </p> <p> <span style="font-size:18px;">로켓배송도 안 할 수 있음</span> </p> <p> <br></p> <p> <span style="font-size:18px;">이런식으로 나옴</span> </p> <p> <br></p> <p> <span style="font-size:18px;">이에 대해서 시민단체는</span> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892859eee4043c1da74b3e88e3cfd31b824628__mn117629__w800__h370__f54464__Ym202406.jpg" alt="28.jpg" style="width:800px;height:370px;" filesize="54464"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892860ad1d685b754d469b8b68dc74b65fe353__mn117629__w800__h370__f70619__Ym202406.jpg" alt="29.jpg" style="width:800px;height:370px;" filesize="70619"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188928601abc94a761ef407793cedfa0b0eace97__mn117629__w800__h370__f50908__Ym202406.jpg" alt="30.jpg" style="width:800px;height:370px;" filesize="50908"></p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188928614c8c3261b0ac473aaa4c142c9a2c8498__mn117629__w800__h370__f61624__Ym202406.jpg" alt="31.jpg" style="width:800px;height:370px;" filesize="61624"></p> <p> </p> <p> <span style="font-size:18px;">한마디로 대국민 협박이라고 응수함</span> </p> <p> <br></p> <p> <span style="font-size:18px;">마지막으로 이에 대한 소비자 반응을 보면</span> </p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188928616e6c3336ac794dbea2a9436edf8b21af__mn117629__w800__h370__f43175__Ym202406.jpg" alt="32.jpg" style="width:800px;height:370px;" filesize="43175"></p> <p> </p> <p> </p> <p> <span style="font-size:18px;">비판 여론이 조금은 우세하지만 "그래도 좀.."같은 반응도 있음</span> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188929238df87e71b5494b5b878f9918c45cab5a__mn117629__w450__h535__f55227__Ym202406.png" alt="00-0.png" style="width:450px;height:535px;" filesize="55227"></p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/1718892924f4a9eb6def574f4188c865dddab99a19__mn117629__w800__h1145__f139525__Ym202406.jpg" alt="00-1.jpg" style="width:800px;height:1145px;" filesize="139525"></p> <p> <img src="http://thimg.todayhumor.co.kr/upfile/202406/17188929246311d740762e45deb4470e49e42b6a1d__mn117629__w450__h117__f10934__Ym202406.png" alt="00-1.png" style="width:450px;height:117px;" filesize="10934"></p> <p> </p> <hr style="height:1px;background-color:#999999;border:none;"><p> </p>